How you can make Google your 24/7 salesperson

How you can make Google your 24/7 salesperson

Blink once if you could use more clients or customers.  If you’re in the early stages of your business, chances are, you blinked. (No shame in this, by the way. You have to start somewhere.) The dream is to eventually scale, right? To not have to do the leg work, to...

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2020 Year in Review

2020 Year in Review

Last December, I chose a “word for the year” with a great deal of self-consciousness and embarrassment.    Because openly caring, plainly trying, and eagerly naming what I want used to feel shameful.    But this December, I found myself leaning over to my...

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How therapy has helped my business

How therapy has helped my business

My “aha” moment came during a weekend retreat.  I’m standing in front of the room at the mic. Something compelling me to admit that I felt like I wasn’t being true to myself. Saying that I wanted to be honest about my feelings, but felt as though I never could.  The...

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How I “cultivate my passion” for copywriting

How I “cultivate my passion” for copywriting

I recently listened to an episode of The Minimalists podcast and discovered the concept of "cultivating your passion" rather than "following your passion." The concept comes from hosts' guest on the show, Cal Newport, the author of Deep Work. Here's Cal explaining the...

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