Want to do your research before reaching out?
Smart - I'm the same way. I've answered most FAQs here ↓
It's about 4 weeks from start to finish, including revision time. Note: I usually have a 3-6 week waitlist, so book a call sooner rather than later.
how long is the process?
Most clients spend between $2500 and $4000 for their website copy, depending on the number of pages needed.
What does website copywriting cost?
Great question. Typically, my work includes your website strategy, SEO keyword research, recommended page layouts, audience research (could include target market interviews, surveys, or deep online research), and of course, the writing!
What is included in what you do?
Yes! I offer 3 or 6-month payment plans to make your investment cash-flow-friendly. I don't charge anything extra if you decide to go with a payment plan, and your project timeline stays the same.
Do you offer payment plans?
My goal is to help you attract & convert more qualified leads from Google search without you having to do any ongoing SEO stuff (like blogging). It's a long-term, foundational investment in lead generation for your business.
Check out my portfolio page for results other clients have seen. Spoiler: it includes stuff like getting premium client inquiries from Google for the first time ever.
what type of results come from your services?
Most website copywriters are great at sales copy but kind-of treat SEO as an afterthought. So you might love your copy but end up not seeing much ROI from your investment because the SEO strategy just wasn't developed enough.
If you care about voice and conversions but also SEO, I'm your writer. I'm really good at it (check out my portfolio page for recent results), but I've even got a dedicated SEO consultant at-the-ready for clients with complex situations.
what makes you different?
Yes, if you're looking to work with one copywriter for your website and keep them on for other projects, I have simple as-you-go monthly options. We can work on your email copy, sales pages, blog, social media content, and more.
do you write other types of copy outside of my website?
My personal writing style tends to be straightforward and empathetic — not a ton of fluff. But I've written in tons of different voices for clients, from corporate to edgy to bubbly (check out my portfolio!).
what is your writing style? Can you capture my voice?
Copywriter. Otherwise, your designer is designing around ... nothing! They need to know what the website will say before they know what kind of visual will make sense. If you've already finished your design, don't panic — I can still work with you.
should i hire a copywriter or designer first?
Yes! I love working with my clients to get additional traffic to their website through SEO blogging in their voice.
can you write my blog for seo, too?
I just need your answers to my questionnaire, your time on a 90-minute Founder Interview, and your availability to provide feedback within 7 business days. Optional: if you're into it, I can interview some of your past clients to get deeper into their heads (in which case, you'd also need to connect me with them). Kick off by inquiring now!
what do you need from me to get started?
Unless you're in a very niche industry, I have probably worked with someone like you. Some common industries: therapists, attorneys, healthcare/wellness, wedding pros, marketers, designers, creatives, professional services.
do you have experience in my industry?
Yes, I can. If you want strategic edits for conversions and SEO but want to keep your website structure and core message exactly as is, get in touch for a custom quote, starting at just $1500.
Can you edit my current copy? I'm not sure i need an overhaul.
Yes! If you haven't found a designer you love yet, I have a shortlist of designers I've partnered with again and again who design beautiful sites and also know what they're doing with SEO.
You can choose to partner separately with them, or I can be the strategy lead for the full project — just one invoice and contract with me: copy+design in one easy process!
Can you do my website design too? or have a designer to recommend?
sabrina robinson, founder & ceo, threo skin
"Krista takes what's in your head and makes it make sense to who you're talking to."
"It’s so helpful for any small business owner who has created a business they're passionate about but are having a hard time figuring out how to talk to their ideal client.
It was also just such an easy process that it just made my life 1,000% easier. When you run a business, you just get so overwhelmed by the prospect of launching a new website, and even by the idea of hiring website professionals. So the fact that Krista’s system is so easy on her clients was such a relief. I barely had to do anything; she took care of it all."
Mike Glatzer, founder, Mike Glatzer Photography
"Major thanks and kudos. I’ve gotten half a dozen inquiries in the past month (unreal considering the circumstances) and consistently get compliments on the website."
"Not only that, NO ONE BATS AN EYE AT MY PRICING. I’ve never been in this situation before. People see my value and want to hire me, no questions asked.
Seriously, so much of that is because of the amazing work you’ve done in helping to write my website and help with the formatting."
Nicole Dalonzo, cofounder, social fresh
"We've never handed this much copy off to someone before and we 100% picked the perfect partner for our website refresh."
"Working with Krista was a mental health move of investing in the support you need. Finding the right partner is so important. We’re excited to get the new site launched soon and we're very confident we'll see results.
The entire process was very smooth, we felt very well taken care of! If you have the opportunity to work with Krista, jump at it!"
We officially kickoff our project with a service agreement and payment — and a very warm welcome!
KICKOFF
I send a proposal outlining deliverables, goals, timelines, and investment — so you have everything you need to decide.
PROPOSAL
We chat over Zoom to see if my services are a good fit for you — and provide an exact quote.
INTRO CALL
here's what to expect:
What happens next...
Nzinga Moore, founder, Empowered to Act
"I absolutely loved working with Krista! I was so lucky to have found her and couldn't have asked for a better experience."
"She was able to translate my ideas into beautiful copy that not only landed with prospects but converted them into customers. She took the time to really understand my story and journey, my vision, and my company.
As a coach, my offerings are not as straightforward as most companies and I appreciate Krista really taking the time to clarify outcomes."
"I felt very supported while working with Krista, and it was like unwrapping a gift when I received the new copy for my website.
Her questionnaire and her questions during our kick-off call were on point and allowed us to go deep into my business. The clients interviews are a fantastic tool to gain insights and get an outside point of view. And I really felt like Krista was holding my hand during the review process to ensure that I could update my website properly. "
Jeanne Carlier, founder, Spark and Bloom Studio
"My UX and messaging are much clearer and more engaging now. I'd recommend Krista to other business owners in a heartbeat!"
